nova has announced a new charity partnership with Ark Community Gardens, committing to a year of pro bono marketing and communications support to help strengthen the charity’s visibility, storytelling and community engagement. The partnership follows a successful year of support for nova’s previous charity partner, MyMy, during which the agency delivered strategic communications and brand support to help amplify the organisation’s impact.

Ark Community Gardens is a local charity dedicated to supporting people of all ages across the community by helping them grow friendships, knowledge and practical skills through activities including gardening, crafts, woodworking, food and nutrition programmes, and community learning initiatives. The organisation plays a vital role in creating inclusive spaces where individuals and families can connect, learn and thrive.

nova selected Ark Community Gardens as its charity partner following direct experience of the organisation’s impact. Members of the Nova team have previously supported the charity through the Social Enterprise Newry, Mourne and Down (SENMD) programme, assisting with the development of plans for its café social enterprise. The team has also seen first-hand the positive role the gardens play for local families and the wider community.

“Ark Community Gardens provides an incredibly valuable space for people across the community to connect, learn and build confidence. Having worked with the organisation previously and seen the impact it has on families and individuals; we are proud to support the team by strengthening their marketing and communications capacity so that even more people can benefit from what they offer.”

Jenna Stevenson, Managing Director of nova 

Over the course of the partnership, nova will provide approximately £3,000 of pro bono strategic marketing, communications and brand development support through to December. This support will focus on strengthening brand consistency, helping the charity tell its story through user-generated content, and developing seasonal marketing campaigns designed to increase awareness, participation and fundraising opportunities. The partnership will also include training and development support to equip the Ark Community Gardens team with the skills and tools needed to continue delivering effective marketing communications beyond the partnership period.

“We are delighted to partner with Nova. Their support will help us share our story more effectively, reach new audiences and continue building programmes that bring people together while developing skills, friendships and wellbeing across the community.”

Joanna McCall, Director of Ark Community Gardens

Nova is a strategic growth and marketing partner helping ambitious organisations scale through integrated strategy, marketing delivery and team development. Acting as an extension of client teams, Nova delivers performance-led campaigns that drive visibility, demand generation and measurable business growth.